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​​​What is Trusted Choice®?

Trusted Choice® is the national marketing brand created exclusively for Big I members to help consumers understand the value that an independent agent offers: choicecustomization and advocacy.​ Designed to help agents compete against companies with deep advertising pockets, it's benefits are available exclusively to members. 

As an independent agent you bring something special to the table. Something unique and valuable.  You know that. We know that. But consumers need help understanding that difference.


What are the benefits?


My Agency Has its Own Brand, why should i add trusted choice?

  • Great! Trusted Choice® is not designed to take the place of your own agency branding efforts or advertising but should work in conjunction with it.

  • Unlike an association logo, which merely connotes membership in an organization, think of the Trusted Choice® logo as a “seal of approval.”

  • Flying the Trusted Choice® logo positions you as a premiere agent and conveys a level of integrity, trust, and expertise.


Where Can I Find the Logo?


Where Can I Find My User ID and Password for the Website?

  • Your User ID and Password can be found in your confirmation email that was sent to the principal’s e-mail address upon registration.

  • For a copy of your e-mail confirmation, please e-mail


Do you have any ads we can use?

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